Multilingual Promotion and Leaflet for Taiko Drum Festival of This Weekend
The popular annual event, Taiko Drum Festival at Matsumoto Castle will be held this weekend (July 30, 31).
We made a multilingual (English, French, Korean, Chinese, Thai) leaflet this year. You can get it in TICs, some hotels, and Narita Airport. Otherwise, you can download PDF files of it (front pages, English, 2.1MB; back (inside) pages, multilingual, 1.6MB.
I asked Jim George, who is one of editors of this site and loves this festival, to think of a nice catchphrase.
This is one of the Japanese government’s special promotion to promote inbound travellers after the 3.11 earthquake.
We also hire interpreters of English/Chinese/Korean in an information center at the festival venue.
Foreign visitors will get a gift if they fill out a questionnaire!